Tensor, the smaller-scale contender inside Solana, is taking over a extremely aggressive stance in a bid to develop its market share. Taking some leaves from the (digital) playbook of the NFT market Blur, the corporate is taking goal at skilled merchants by way of a loyalty rewards program.
This follows the corporate’s launch of its Season 1 Airdrop final week, which allowed Solana NFT homeowners to say reward packing containers, which have been supplied proportionally primarily based on that merchants exercise.
In line with the corporate, any collectors which have purchased or bought a Solana-based NFT on any associated market, as long as they occurred within the final 6 months, will likely be eligible.
General, in idea, Tensor’s program is sort of related in construction to the mannequin that Blur piloted lately, particularly because it jockeyed towards the extra established OpenSea.
And the way is it going to this point? Analytics platform Dune has reported that its buying and selling quantity on Solana has shot up considerably since its season 1 airdrop – reaching almost $500k in buying and selling quantity by the tip of the day. As well as, Tensor has turn into a facilitator of almost one-fifth of all NFT buying and selling volumes on Solana.
Whereas using this buying and selling excessive, the corporate additionally introduced a brand new seed funding spherical of $3 million, which is being led by Placeholder, with assist from Solana Ventures, MonkeVentures, and others.